Suzuki is a Japanese car maker with operations worldwide – while it is a serious player in the car market it also has a full range of motorcycles, all-terrain vehicles and marine engines. Suzuki is the 9th largest car maker in the world and employs over 45,000 people across the globe.
The company has had a presence in the United States since a link-up with Chevrolet in 1985 which badged the Suzuki Cultus as the Chevrolet Sprint, a 3-door hatchback. Suzuki introduced its own vehicles in 1986 with the Suzuki Samurai and Suzuki was the top Japanese car seller in the US at that time.
In 2004, Suzuki and General Motors bought the bankrupt Daewoo Motors and Suzuki used the Daewoo name to promote its vehicles in the US and a broadening of the range of models offered to include a 4×4, saloon, station wagon as well as a compact car. Sales have remained strong for the company during the recession, the company recording the best May figures ever for 2008.
Suzuki is the 9th largest car maker in the world and has enjoyed tremendous success in the North American market; even with the current recessionary environment (the company enjoyed its best May results ever in 2008). In addition to a car maker, the company is well-known for its marine engines, all-terrain vehicles (ATV’s) and especially motorcycles.
The company is based in Japan but operates 35 production facilities in 23 countries and employs 45,000 people worldwide with distribution outlets in 133 countries. The company has operated in the US since 1985 when it allowed Chevrolet to badge the Suzuki Cultus as the Chevrolet Sprint, a 3-door hatchback. Immediately, Suzuki became the top selling Japanese car maker in the US and introduces models under its own brand name.
In 2004, Suzuki in conjunction with General Motors bought the bankrupt Daewoo and Suzuki markets a wide range of models in the US under that brand name.
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